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Digital Strategy

Grow your presence on the right channels

Facebook Advertising

Boost your sales with profitable and measurable ads


Outrank your competition

Google Ads

Take over the search engines

Landing Page Optimization

Convert leads to customers.


Convince and convert

Russian ballet for all in Lausanne!

Facebook Advertising
Google AdWords

Ballet dès 2 ans is an international Russian ballet school for children and adults.

The company has branches all over the world and recently opened in Chavannes-près-Renens in Switzerland.


When the client came to us in October 2019, their main objective was to generate signups for a trial session for their school, the opening of which was due to take place in January 2020.

The only form of media the client had was a website with contact forms.


After simplifying the forms and implementing an effective tracking system on the website, we launched parallel campaigns on two channels:

Google Ads 

  • Traffic campaigns which direct users to the website according to their search 

Facebook Ads 

  • Video campaigns towards the Facebook form
  • Traffic campaigns towards the website


After 2.5 months of active campaigns on Facebook and Google, the results were convincing:

  • Over 370 people filled in the contact form to have a trial session
  • The average conversion rate on Google Ads was 3.5%
  • Over 130 happy students have already signed up!



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